For our second day in New York it was all about scent inspiration, so we started off the day by exploring the famous Chelsea Markets, enjoying the rich spices, beautiful colours and picking myself up some cute slogan postcards. We then made our way to this amazing street of florists (which you would have of course seen all over my Instagram) to get some scent inspiration in preparation for later in the day. We were then lucky enough to be invited to the famous Givaudan building overlooking New York City to sit down with Ann Gottlieb, create our own scent, hear more about how she came to be where she is now and we were even luckily enough to be shown around the perfume factory where endless famous fragrances have been crafted – including Impulse of course. We ended the amazing day in Williamsburg at the Wythe hotel rooftop bar, enjoying amazing food and even better company. I honestly can’t stress enough how amazing the Impulse team and influencers Alex, Agustina, Meme and Jenny were; they completely made my trip the unforgettable experience it was. To see more of our days make sure you check out #MyPerfumeTrip on Instagram where it was all documented.